What’s included in the Buyer Program?
Buyers are invited to attend up to four days of pre-scheduled appointments from Monday, October 26 – Thursday, October 29, 2020. These four days will offer more than three hours of daily engagement.
Schedule of events for Monday:
7:00 AM PDT / 10:00 AM EDT / 2:00 PM GMT / 3:00 PM CEST: Navigation time for Buyers of Global Marketplace
7:30 AM PDT / 10:30 AM EDT / 2:30 PM GMT / 3:30 PM CET: Brand USA Opening Address
7:45 AM PDT / 10:45 AM EDT / 2:45 PM GMT / 3:45 PM CET: CEO Keynote Conversation
8:30 AM PDT / 11:30 AM EDT / 3:30 PM GMT / 3:30 PM CET: Six Pre-scheduled Buyer & Exhibitor Appointments
10:00 AM PDT / 1:00 PM EDT / 5:00 PM GMT / 6:00 PM CET: Networking
Schedule of events for Tuesday:
7:00 AM PT / 10:00 AM EDT / 2:00 PM GMT / 3:00 PM CEST: Navigation time for Buyers of Global Marketplace
7:30 AM PDT / 10:30 AM EDT / 2:30 PM GMT / 3:30 PM CET: Three Pre-scheduled Buyer & Exhibitor Appointments
8:15 AM PDT / 11:15 AM EDT / 3:15 PM GMT / 4:15 PM CET: Enrichment: Aviation: The Transatlantic ‘Airscape’
8:55 AM PDT / 11:55 AM EDT / 3:55 PM GMT / 4:55 PM CET: Three Pre-scheduled Buyer & Exhibitor Appointments
9:40 AM PDT / 12:40 PM EDT / 4:40 PM GMT / 5:40 PM CET: Networking
Schedule of events for Wednesday:
7:00 AM PDT / 10:00 AM EDT / 2:00 PM GMT / 3:00 PM CEST: Navigation time for Buyers of Global Marketplace
7:30 AM PDT / 10:30 AM EDT / 2:30 PM GMT / 3:30 PM CET: Three Pre-scheduled Buyer & Exhibitor Appointments
8:15 AM PDT / 11:15 AM EDT / 3:15 PM GMT / 4:15 PM CET: Enrichment: European Travel Trends
9:05 AM PDT / 12:05 PM EDT / 4:05 PM GMT / 5:05 PM CET: Three Pre-scheduled Buyer & Exhibitor Appointments
9:50 AM PDT / 12:50 PM EDT / 4:50 PM GMT / 5:50 PM CET: Networking
Schedule of events for Thursday:
7:00 AM PDT / 10:00 AM EDT / 2:00 PM GMT / 3:00 PM CEST: Navigation time for Buyers of Global Marketplace
7:30 AM PDT / 10:30 AM EDT / 2:30 PM GMT / 3:30 PM CET: Three Pre-scheduled Buyer & Exhibitor Appointments
8:15 AM PDT / 11:15 AM EDT / 3:15 PM GMT / 4:15 PM CET: Enrichment: Supporting Black-Owned Businesses
9:05 AM PDT / 12:05 PM EDT / 4:05 PM GMT / 5:05 PM CET: Three Pre-scheduled Buyer & Exhibitor Appointments
9:50 AM PDT / 12:50 PM EDT / 4:50 PM GMT / 5:50 PM CET: Brand USA Closing Address
10:00 AM PDT / 1:00 PM EDT / 5:00 PM GMT / 6:00 PM CET: Networking
There will be six 13- minute pre-scheduled appointments daily. European buyers may select a two, three or four-day program, but are strongly encouraged to select the full four-day program with up to 24 appointments to ensure a diverse appointment portfolio.
Registration
There is one registration process for both the Brand USA Global Marketplace and Brand USA Travel Week Europe 2020. Registration will provide European buyers with unlimited access to the Brand USA Global Marketplace platform.
Registration will enable you to build your own buyer profile, including your company bio and contact information, in a buyer directory, available to all registered partners. As a buyer, you will have the opportunity to engage with up to 150 U.S. partners’ Pods. At each U.S. partner Pod, there will be itineraries and downloadable marketing collateral, as well as the opportunity to connect virtually via a message function or business card submission.
Brand USA Travel Week Europe 2020 is open to European buyers from tour operators specialising in leisure travel to the USA from European markets. In order to register for Brand USA Travel Week Europe 2020, registrants must be in position to make or influence decisions on the U.S. travel product that their companies offer. If you are a company that has more than one buyer, each buyer will be required to fill in their own registration. Colleagues from another business function (e.g. marketing) may register separately, but will share buyers pre-scheduled appointment schedules.
You can still register to be a buyer at Brand USA Travel Week, but please note appointment matchmaking has now closed.